Slack Tide 2015 Agenda

March 11-12 Ruskin, Florida

March 11

  • Sunup – noon  Fishing/Travel Time

  • 12:00-1:00 Lunch on the Beach and Intro by Legend Flip Pallott

  • 1:00-5:00 Guide Games, Lawn Games and Gear Sale:  Shop and Show off is the name of the game. Hook up with other manufacturers and get great deals on the gear. Challenge your friends to show off their skills:
    • Cast and Poll competition
    • Blind casting
    • Fighting chairs tug of war
    • Lawn Games

  • 5:00-6:00 Bonefish, Tarpon, Permit and Cocktails- DR. Aaron Adams- Aaron holds Master’s and Ph.D. degrees in marine and environmental science, in addition to a Captain’s license, and has studied marine fish ecology throughout his professional career.  He is Director of Operations for Bonefish & Tarpon Trust, as well as a Senior Scientist at Mote Marine Laboratory.
    • What have we learned from tagging and why it is important to continue to tag and report.

  • 6:00 -6:45 Dinner

  •  7:00-9:00 Exclusive showing of the Fly Fishing Film Tour

March 12

  • 7:30- 8:30 Breakfast

  • 8:30-9:00 Strong Business Foundations:  Tax Tips, Trip Invoices and all the ugly underbelly of the business that could ruin your day- Captain Andy Parker, Certified CPA, Guide and owner Spotted Tail Outdoors.

  • 9:00-10:00 New Product Introduction and Product Education Segment: Costa, Simms, Hells Bay, Yeti, Shimano

  • 10:00-11:00 Panel Discussion: Marketing your guide Business- I got a killer shot, now what? Learn from the pros how to use your photos to gain business. How connecting with your sponsors can lead to big exposure. Should I advertise and where? Print online, list-serves?
    • Panel:
      • Rick Murphy-Guide TV Host Sportsman’s Adventure
      • Danielle Kelahan- Lacadian/Costa
      • Todd Fuller- Hell’s Bay Boatworks
      • Others TBD
  • 11:00-12:00 The Business of Being A Guide: Yeah you kill it on the water, but why isn’t that reflected in your bank account? Hear from folks from the trenches on how they made it work. Here success stories and cautionary tales. Ask your questions and share what has worked for you…Notice they all have two jobs?
      • CA Richardson-Guide TV Host Flats Class TV
      • Dave Chouinard-Guide and Simms Rep
      • Andy Parker- Certified CPA, Guide and owner Spotted Tail Outdoors.
      • Others TBD
  • 12:00-12:30- Feedback: What can we do better, both with the event and as brands

  • End: Fish, travel or hang out.